Bicycle Racks: Friend to Local Business
With the economy in the state that it is in, many local and small businesses are turning to deals and discounts to try to drum up new business. But, rather than trying a gimmick, many successful small businesses have started giving discounts to customers who arrive by bicycle. Since most people who arrive by bicycle are local, giving cyclists a discount shows support for the community. It also reinforces a commitment to the well-being of the local environment.
However, offering cyclists a discount isn’t all it takes to get them to ride down to a business; the location also has to accommodate bicycle parking that keeps bikes safe from damage or theft. A business without adequate bicycle parking shouldn’t even bother offering a discount for bikers. The only way to ensure appropriate bicycle parking is to add bicycle racks to the location. Long gone are the days when a tree, pole or bollard is enough to secure a bicycle. Today, if cyclists don’t see a quality bicycle rack, such as wave bicycle racks
or grid bicycle racks
, they won’t even consider your potential discounts; they’ll just curse on by waiting to find a secure place to park their bicycle before they stop.
Without a permanent, secure place to lock a bicycle, theft is always a risk. Even if it initially appears that a bike a secure, standard poles, bollards and trees can always be manipulated by a savvy thief to free a bicycle. Bikes can be lifted over bollards, pole can be bent and trees can be cut down. However, a permanently attached, industrial strength bicycle rack will keep a bicycle secure, regardless of how savvy the potential thief is.
This is why bicycle racks are so important, not just for a small business, but for any business that wants to cater to local customers.